Explore Maastricht
Brouwerij Laag · Brewery

Small batches, big mouth.

A small brewery with a loud taste. Poster-style design, four labels you spot on any shelf, and an online shop with iDEAL.

Sector
Brewery
Scope
Logo, Labels, Online shop, Taproom
Year
2025
Type
Concept project
vanpey.nl/en/work/brouwerij-laag/site/Open ↗

Logo

Laag

Colours

Red#FF4A1C
Blue#2337D9
Lime#D7F24B
Pink#FF9FC4
Stout#16130F

Type

AaBricolage Grotesque
narrow and bold for headings, wide for text

Photos via Wikimedia Commons, credited on the site.

Three choices

Why it looks like this.

01

A poster, not a website

Every section is a poster. Big letters that jump, bubbles that rise.

02

Four labels, one family

Each beer has its own colour and picture, in the same visual language. Easy to spot on the shelf and in the shop.

03

Buying without the hassle

Basket at the side, free delivery in plain sight, iDEAL at checkout and an 18+ check up front.

Goal
From the tap to selling online.

Contact

Your business here?

info@vanpey.nl

A logo, a website or both. Tell me what you have in mind and you'll hear back within one working day.

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